This website is the property of Edge Goodrich Ltd, 30 High Street, Eccleshall, Staffordshire, ST21 6BZ. By using this website you agree that you consent to and are bound by the following terms and conditions.

Copyright and Trade Marks

The content of this website are © Edge Goodrich. Reproduction of part or all of the contents in any form is prohibited other than in accordance with the following permissions:

Licence to re-copy for Limited Purposes:

  1. You acknowledge Edge Goodrich as the source of the material. You must include such acknowledgement and the Edge Goodrich web address ( in the copy of the material, and
  2. You must inform the third party that all the Terms and Conditions set out herewith apply to him/her and that he/she is bound by them.

This licence to re-copy does not permit incorporation of the material or any part of it in any other work, publication, or website whether in hard copy or electronic or any other form. In particular (but without limitation) no part of Edge Goodrich website, including but not limited, to photographs, property details, virtual tours and/or floorplans may be distributed or copied for any commercial purpose. You may not frame this website without the express consent of Edge Goodrich. The Edge Goodrich logo is a trade mark registered in the name of Edge Goodrich in the UK and other parts of the world. Reproduction of this trade mark other than in order to view this website is prohibited.

The Land Registry data is Crown copyright and is reproduced with the permission of Land Registry under delegated authority from the Controller of HMSO.


Edge Goodrich takes all reasonable care to ensure that the information contained on this website is accurate, however, we cannot guarantee its accuracy and we reserve the right to change the information on this website (including these terms and conditions) at any time. You must therefore check these terms and conditions for any such changes each time you visit this website.

Edge Goodrich makes no representations or warranties of any kind with respect to this website or the content contained on it, including any text, graphics, advertisements, links or other items. Furthermore, neither Edge Goodrich nor any other contributor to this website make any representation or gives any warranty, condition, undertaking or term either expressed or implied as to the condition, quality, performance, accuracy, fitness for purpose, completeness or freedom from viruses of the content contained on this website or that such content will be accurate, up to date, uninterrupted or error free. Nothing on this website shall be regarded or taken as financial advice.


The user confirms that the terms and conditions and use of this website shall be governed by the laws of England and Wales and that any and all disputes arising therefrom shall be subject to the exclusive jurisdiction of the English courts.

Privacy Policy

This privacy policy is issued on behalf of Edge Goodrich Limited.. When we mention Edge Goodrich, “we”, “us” or “our” in this privacy policy, we are referring to Edge Goodrich Limited. Edge Goodrich Limited is responsible for processing your data.

At Edge Goodrich we are committed to ensuring that your privacy is protected. This privacy notice, together with our Terms and Conditions and any other notice referred to in it, explains how we collect and use your personal data when you visit our website or use our services.

Please note that all personal data sent to an Edge Goodrich email address (for whatever purpose) will be stored on our IT systems and may be subject to wider systematic monitoring procedures which we have implemented for the purpose of our legitimate business interests to protect confidential and personal data and assist in our ability to identify potential data breaches.

This website is not intended for children and we do not knowingly collect personal data from children.

1. Personal data we collect

As a business we collect, use, store and transfer different types of personal data depending on who you are.
If you are purchasing, renting, selling or letting a property through Edge Goodrich, or purchasing, renting, selling or letting a property from one of our clients, we collect and use your personal data to provide you with our services. The personal data we collect and use may include:

  • Identity Data (name, marital status, title, date of birth, gender, national insurance number, username and password, purchases made by you, your interests and preferences, property ownership details or other evidence of your ability to sell or let the property, references, credit checks, details of your immigration status, employment history (current and former employer) feedback and survey responses
  • Special Category Data, for example, ethnicity and race, details of criminal offence / convictions, details about vulnerable people in your household, such as children or elderly people (and we may ask for their ages and dates of birth and information about any special requirements they may have) or other information we may require to comply with guidelines on matters of public health or concern (e.g. Covid-19).
  • Contact Data (billing address, address (including past address), email address and telephone numbers)
  • Financial Data (bank account and payment details, salary, bank details, mortgage statements, credit card details)
  • Details of your dependents
  • Transaction Data (details about payments to and from you and other services you have purchased through us)
  • Technical Data (internet protocol address, login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform, identification number, online identified, location data and other similar identifying information required for the customer’s device(s) to communicate with websites and applications on the internet)
  • Usage Data (how you use our website products and services, the full uniform resource locators clickstream to, through and from our site (including date and time), download errors, lengths of visit to certain pages, page interaction information, methods to browse away from the page and any phone numbers you use to call us)
  • Marketing and Communications Data (your marketing preferences from us and our third parties and your communication preferences)
  • Call recordings (recordings of your conversations with us)
  • Any special requirements you may have in relation to attending viewings (such as timing commitments or other requirements)
  • Where you apply for a role with us and/or are successful we may collect use and store the following categories of personal data about you:
    • Information in your application form and CV (including your name, date of birth, gender, NI number, contact details and employment and education history);Identity Data (name, marital status, title, date of birth, gender, national insurance number, and driving licence), relevant documents evidencing your right to work, information provided by your referees about your employment history, any information you provide to us during the interview process
    • Financial Data (bank account and payment details, salary, bank details)
    • Marital status and dependents, next of kin and emergency contact information
    • Information that you provide to us about your health, including any disability or medical condition; and
    • Information about criminal convictions and offences
    • Information obtained through electronic means such as swipe card or through access control systems
    • Location and use of Company vehicle via telemetry, telematics, or other technological data (including video recording).
    • Information obtained through your use of any mobile telephone provided to you, including via the internet, information about your use of or through our information and communications systems.

We also may collect and use Aggregated Data. For example, when you visit our website we may aggregate data about your usage with the same data from other users to tell us about how certain features on our website are used. This is not usually classified as personal data as whilst it derives from personal data (in the example, it is derived from your Usage Data) the aggregated way that we typically collect and use this data means that it does not reveal your identity to us. If we do link this Aggregated Data to your personal information, it will be treated as personal data in line with this policy.

2. How we collect personal data

We use different methods to collect data from and about you including through:

Direct interactions

This is the most common source of your personal data. You may give us personal data when you fill in forms or correspond with us by post, phone, email or otherwise. For example, when you:

  • apply for or enquire about our services;
  • create an account on our website;
  • subscribe to our service or publications;
  • request marketing to be sent to you;
  • contact us through social media;
  • walk-in to our branch offices or telephone our call centre;
  • enter a competition, promotion or survey;
  • give us some feedback;
  • speak with us on the telephone and we record the call
  • make a complaint

Third parties or publicly available sources

As well as by direct interactions with you, we may receive personal data about you from various third parties and public sources. For example, from:

  • payment service providers
  • data brokers or aggregators, e.g. TwentyCi, Rightmove, Zoopla (based inside the EU, or Facebook (based outside the EU)
  • publicly available sources or registers, e.g. Companies House, HM Land Registry and/or the Electoral Register.
  • Credit referencing agencies
  • Government or Police Databases or registers
  • Property portals through which you request our services

Where you apply for a role with us we collect use and store the following categories of personal data about you:

  • Information in your application form and CV (including your contact details and employment and education history);
  • Relevant documents evidencing your right to work
  • Information you provide to us during the interview process
  • Information provided by your referees concerning your employment history
  • Information that you provide to us about your health, including any disability or medical condition; and
  • Information about criminal convictions and offences that you provide to us or that we obtain from the Disclosure and Barring Service.
3. How we use your personal data

We may use your personal data for some or all of the purposes listed below. We will only use your personal data for the purposes for which we collected it. If we need to process your personal data for a different purpose that is not compatible with the original purpose we will let you know. However, we may process your personal data for a different purpose without your consent where it is necessary for us to comply with our legal obligations or where it is otherwise lawful for us to do so.

With your consent (Article 6(1)(a) GDPR)

We may process your personal data where you have given us your permission to do so or have actively engaged in a means of contact with us

Examples of ways in which we use your data on this basis include referring you to third party companies who provide other services you may require or be interested in, for marketing purposes where we ask for your consent to send you marketing communications via email or where we use cookies for advertising purposes, as set out in our Cookie Policy, using video or photographic images, messaging or other communications and applications through which you have chosen to engage with us

Where we are performing our obligations under a contract with you (Article 6(1)(b) GDPR)

This processing is necessary so that we can perform our obligations to you where you are a customer (or a potential customer).
Examples of the ways in which we use your personal data on this basis include carrying out your instructions according to your signed terms and conditions, or where you use our services before you sign terms and conditions (e.g. when you request a market appraisal of your property, or when you view a property).

Where we are under a legal obligation (Article 6(1)(c) GDPR)

We may be required to process your personal data so that we comply with laws or court orders to which we are subject.
Example of the ways in which we use your personal data on this basis include data protection, anti-money laundering, estate and letting agency; other laws, regulations and/or codes of practice by which we are regulated, and/or orders of court to which we are subject or with which we are required to comply

Where the processing is in our legitimate business interests (Article 6(1)(f) GDPR)

We may process your personal data to help us operate, grow and protect our business, develop our products and services, help improve our efficiencies, manage our client base, provide training, monitor our customer service standards and/or help resolve disputes.
Examples include network security and monitoring, auditing, call recording (which we also ensure takes place in accordance with the Investigatory Powers Act 2016 by informing callers that the calls may be recorded), training and awareness including compliance, referencing, verification of identity, fraud prevention, risk assessment, utility switches, due diligence, marketing (we may share an encoded version of your email address to third parties such as Facebook and Google to enable these third parties to display Edge Goodrich’s ads when you visit their websites), analytics, debt recovery and other claims, the improvement and optimisation of advertising, providing marketing material and content (including providing you with information about goods or services which we feel may interest you as a result of any previous sale or purchase we have negotiated on your behalf and enabling third parties such as Facebook and Google to display Edge Goodrich ads to you when you use their website) for our website and other applications or platforms through which you interact with us, ensuring that content from our website is presented in the most effective manner for you and your computer, customer support, notifying you about changes to our services and other important notices, managing suppression lists, profiling, cloud storage, when we purchase another business.

In some circumstances we may, to protect our entitlement to a commission and to avoid a dispute, disclose your name to another agent, landlord or vendor.

How we use Special Category Personal Data

Special Category personal data by its nature requires extra protection.

Type of special category personal data we may collect include ethnicity and race, religion, sexual orientation, details of criminal offence / convictions, details about children in households (ages and dates of birth, etc). We process this data where we have one of the following additional bases of processing:

Your explicit Consent (Article 9 (2) (a))

For example: you have provided your consent (including by interacting with us)
For the purposes of employment and social security (Article 9 (2) (b) GDPR)
For example, we need to comply with employment law
You had already made the personal data publicly available (Article 9 (2) (e) GDPR)
For example, the Electoral Roll or bankruptcy register
To establish, exercise or defend a legal claim (Article 9 (2) (f) GDPR)
For example, where we need to take or defend legal action
Where we have reasonable suspicion of money laundering Schedule 1, Part 2, Paragraph 15 DPA 2018 Suspicion of money laundering:
For example, during our compliance with Anti-Money Laundering laws
We may also process Criminal conviction data under • Schedule 1, Part 3, Paragraph 33 DPA 2018 Legal claims and/or under the list of exemptions under Schedule 2 DPA 2018
Further information about the ways in which we may process special category personal data can be found in our Appropriate Policy Document


You have the right to withdraw your consent for us to use your personal data for direct email marketing purposes at any time. You also have the right to object to our use and/or sharing of your information to third parties for marketing purposes. You may also need to contact those third parties to update your preferences. If you do withdraw your consent or object, this will result in us ceasing to market goods and services to you and may mean that you will see ads that are less relevant to you on third party platforms.

You can ask us to stop sending you direct email marketing messages at any time by:

  • following the opt-out links on any marketing message sent to you; or
  • contacting us at any time by emailing or by calling 01785 850222.

Where you require us to cease use of your personal data for marketing purposes, we will still process your personal data in order to fulfil our contract with you and in accordance with our legal, accountancy and regulatory obligations. If you withdraw your consent, your previous consent will remain valid in respect of our use of your data until you withdrew your consent.

Third-party marketing

We will get your express opt-in consent before we share your personal data with any company outside Edge Goodrich to enable those third parties to send you direct email messages regarding their products and/or services for marketing purposes.
If you no longer wish to be contacted by any such third parties for marketing purposes, please follow the instructions in their marketing communications, or consult their privacy policies about how to unsubscribe.


The Edge Goodrich website and applications may automatically collect data about how you use our services in order to help us improve future functionality of our website and to assist with advertising and targeting. We use Google Analytics, which is a web analysis service provided by Google.

The cookies on the Edge Goodrich website do not track, collect or upload data such as your name, email address or billing information, but it may collect data about your equipment and browsing activities. We may collect and report on the adoption and usage of specific features, crashes and exceptions and other useful, anonymous metrics.

Certain devices can detect your approximate location, via latitude and longitude. The accuracy of this data is not in the control of Edge Goodrich. If this feature is requested, Edge Goodrich will prompt you to provide your permission to access your location data for the purposes of providing you with results or directions based on your current location. You can disable location settings within your browser or app..

4. Disclosures of your personal data

We may disclose your personal data to related third parties. For example (where you have consented for us to do so)

  • Mortgage Brokers;
  • Conveyancing services.

We may disclose your personal data to external third parties. For example:

  • IT and system administration service providers
  • anti-money laundering verification service providers
  • tenancy deposit schemes (or deposit replacement service providers)
  • utility switch companies
  • trade contractors
  • survey companies,
  • solicitors, surveyors, EPC providers, inventory clerks, managing agents, property auctioneers, auction legal pack providers, and other companies in the Edge Goodrich network where they perform management services e.g. conveyancing.
  • local authorities and government law enforcement agencies,
  • Government departments (e.g. HM Land Registry),
  • property developers
  • Third party data services who help us to segment and understand our audience so that we can send the most relevant and targeted communications possible.
  • Advertisers and advertising networks (including social media) to select and serve relevant Edge Goodrich adverts to you based on the fact that you use that third party network and are a contact of Edge Goodrich.
  • professional advisers acting including lawyers, bankers, auditors who provide consultancy, banking, legal, insurance and accountancy services and insurers based in the United Kingdom (also including rent and legal protection insurers),
  • utility suppliers,
  • credit or reference providers (including for the purposes of debt recovery,
  • other agents with whom we have entered into a sub-agency agreement and where they have introduced a potential purchaser/vendor/landlord/tenant for your property
  • The counterparty to your transaction i.e. your landlord/tenant/purchaser or vendor
  • Property portals through which you request our services

We may disclose your personal data to other parties to whom we may choose to sell, transfer, or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.

Where you apply for a role with us we may disclose or share your personal information with group companies or our service providers in order to process your application. They are required to take appropriate security measures to protect your personal information and process your personal data only for specified purposes and in accordance with our instructions.

5. Data security

We are, through technical and organisational means, committed to ensuring the security of, and prevention of unauthorised access to, your personal data. For example, we limit who can access your personal data to those individuals and third parties who need to know it and who are subject to a duty of confidentiality. We also systematically monitor outbound emails for the purposes of protecting confidential and personal data and assisting in our ability to identify potential data breaches. If we become aware of a data breach we will, where we are required to, notify the Information Commissioner’s Office. If we believe that the data breach is serious, we may notify you as well.

6. International transfers

We will not transfer your personal data outside of the European Economic Area, except to a country offering the same level of protection for your personal data or to an organisation that commits to abide by the same standards. For example, with certain service providers we may use specific contracts approved by the European Commission which ensures that your personal data has the same protection as it would have in Europe (and you can request a copy of the relevant provisions of these contracts using the contact details below)

7. Data retention

We will retain your personal data whilst you use our services (or whilst we provide services connected to you) and/or are in communication with us and for at least seven years thereafter, for legal, regulatory and accounting purposes. If we need to retain your personal data for longer, we will take into consideration the potential risks in continuing to store your data against why we might need to keep it. In some circumstances we might anonymise your personal data so it is not associated with you, and we may then use this information indefinitely.

Where you apply for a role with us if your application is unsuccessful, we will retain your personal information for a period of 6 months after we have informed you of our decision so that we can show that we have not discriminated against candidates on prohibited grounds. We will retain your personal data on our file for a further period of 18 months after we have informed you of our decision so that we can consider you for future Foxtons vacancies. If you would prefer we did not, please email us at

8. Your legal rights

To the extent provided by law, you have the right to:
access a copy of the personal data that we hold and process about you. You have rights to the following information, subject to certain exemptions:
the purpose(s) for which we are processing your information;
the categories of personal information we hold about you
the recipients or categories of recipient to whom the personal data have been or will be disclosed;
the period for which we will store your information, or the criteria used to determine that period;
object to the use of your personal data (including for marketing purposes) by
informing a Edge Goodrich telephone operator; or
by ticking the relevant boxes on the data collection forms; or
unchecking relevant boxes to adjust your marketing preferences; or
by emailing
Please note that even if you refuse marketing, we will still contact you to discuss the services you have asked us to provide to you or to tell you about changes to our terms and conditions:

rectification of any inaccurate information we hold about you;
erasure of the personal data we hold about you;
ask that we do not make decisions about you using completely automated means; and/or
ask that personal data we hold about you is, where technically feasible, transmitted to a third-party chosen by you, in a commonly used, machine-readable format.

The rights listed above may not apply in certain circumstances. Therefore we may not always be able to comply with your request. We will tell you if this is the case. We will usually respond to a request from you to exercise your rights within one month of receipt, but it might take longer if your request is particularly complex or if you have made a number of requests.

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.
Generally, you do not have to pay a fee to exercise these rights, but you may have to pay a fee if your request is unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request.

9. How to contact us

To contact us about how we handle your personal data, please contact our Data Protection Officer at
Alternatively, write to us at Data Protection Officer, Edge Goodrich Ltd, 30 High Street, Eccleshall, Staffordshire, ST21 6BZ.. If you have a complaint about the way in which your personal data has been processed you have the right to contact the Information Commissioner’s Office but we would suggest that you first complete our internal complaints procedure and we will try to address your concerns.